Case Studies



	Coca-Cola 3eesh.com

	Insights o Teens: hard to satisfy o MENA & Arab Gulf: promoting customer loyalty, setting competitive advantage o Provide a place for teens to feel free, express themselves, to live o Get involved with your customer base e-Solution o Virtual city: the next place to be in, choose your character, your place, your buddies o Fully-fledged community portal o Viral marketing tools: greeting cards, FTAF, SMS o Communication: forums, polls, chatting ROI o Growing online community o Portraying of individual market segments www.3eesh.com ±top
	Arab Air Carriers Organization (AACO) Insights o Over 500 members spread in the Arab countries o Need to bypass traditional, time-consuming paperwork e-Solution o Document management solution o Multi-levels access to different members o Web administration for document sharing ROI o Modern communication tool o Reassignment of human resources to more productive tasks www.aaco.org ±top
	Empire Cinemas Network Insights o Circuit Empire, largest movie theater network, representative of Fox Entertainment Group Inc. and Columbia Tristar Films Pty ltd. home entertainment providers in the Middle-East o Wide market segments, diverse locations, multiple opportunities o Cinema and movie enthusiasts: people that are looking for entertainment, time-consuming activities, information, scoops e-Solution o Online information portal with real-time updateable news: latest releases, showing now, coming soon o Surveys, games and competitions: actively involve in customer acquisition, raise quality standards ROI o Circuit Empire: let me check their site and choose my next movie o 360 degree view of customers: what they want, what they need, we will provide, jointly o Circuit-Empire part II: showing now www.circuit-empire.com ±top
	Mistral Racing Insights o Dynamic racing team o Need to build a community of fans e-Solution o Dynamic database-driven news o Real-time race results module o Dynamic info, press releases, articles and images o Value-added surfing tools ROI o Growing hits o Growing fan club www.mistralracing.com ±top
	Roadnet Insights o International Courier Services o Need for instant communication platform o Need to synchronize client needs and service e-Solution o Corporate dynamic site o E-logistic platform o Special section for clients' warehousing and stock management online o Communication: forums, polls, chatting ROI o Support for traditional distribution channels o Efficient logistics www.skynet.com.lb ±top